Success Story: How We Helped a Global Company Achieve USD 2 Million in Sales in Brazil Within 6 Months

runner celebrates victory

Introduction

Expanding into the Brazilian market is a major challenge for international companies. Obstacles like high import costs, complex bureaucracy, and the lack of a local presence often deter organizations. However, with the right partner, the results can be remarkable. That’s exactly what happened when one of our clients entrusted Etechlog with the complete management of their entry into Brazil. In just 6 months, the company achieved USD 2 million in sales, reduced import costs by 30%, and established an agile and efficient operation.

The Challenge

The company, a global sporting goods brand recognized in its industry, faced significant hurdles entering the Brazilian market. Without a physical presence in the country, they encountered:

• A complex regulatory landscape, with high taxes and specific requirements.

• Logistical challenges in storing and distributing products.

• High and unpredictable costs for imports.

The goal was clear: establish a profitable operation in Brazil without the need for a local infrastructure. To achieve this, they needed a strategic partner with extensive experience in the Brazilian market.

The Solution

Partnering with Etechlog, we developed a customized and integrated project divided into two main phases:

Phase 1: Logistics and Tax Planning

• Conducted a thorough study for tax classification and analysis of customs requirements.

• Identified the best routes and transportation modes to reduce transit times and costs.

• Developed a detailed tax plan, including import taxation, leveraging the tax benefits of using our trading structure, and analyzing taxation on domestic sales.

• Based on this information, we created the best pricing strategy for the products in the Brazilian market.

Phase 2: Operational Execution and E-commerce

• Executed multiple shipments from different suppliers and continents within just six months, managing customs clearance and strategically storing products in our warehouse in São Paulo.

• Built the entire e-commerce infrastructure in Brazil, ensuring consistency with the brand's visual identity in other markets.

• Managed the transportation and distribution of products to end customers, ensuring speed and reliability.

• Established an omnichannel customer service structure, delivering excellent after-sales service to the client's consumers.

Results Achieved

The results speak for themselves. In just 6 months of operation:

• USD 2 million in sales were achieved.

• A 30% reduction in import costs was realized, thanks to our tax and customs expertise.

• The client was able to focus entirely on sales and marketing, while we handled all logistics and regulatory aspects.

This success clearly demonstrates how our expertise can turn complex operations into tangible results.

Conclusion

Entering the Brazilian market doesn’t have to be a costly or overwhelming process. With the right partner, it’s possible to overcome barriers and achieve extraordinary results. At Etechlog, we specialize in creating tailored solutions for global companies, helping our clients grow safely and efficiently.

If your company is ready to explore opportunities in the Brazilian market, contact us today. Together, we can turn challenges into achievements.

Now it’s your turn! Schedule a free consultation with Etechlog and learn how we can turn your entry into Brazil into a success story. Contact us today!