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If Brazil is on your global expansion map for 2026, this guide will give you a reality check, a clear framework, and a starting point. How to enter Brazil 2026 : The year has just begun and so has the opportunity. If Brazil is on your global expansion map for 2026, this guide will give you a reality check, a clear framework, and a starting point - How to enter Brazil 2026 We’ll break down the key questions most companies ask early in the decision process: How complex is compl

Brazil’s healthcare and cosmetics market is booming but breaking in requires navigating ANVISA approval. If your company is looking to enter Brazil with regulated products like medical devices, pharmaceuticals, or cosmetics, chances are you've already heard the word: ANVISA . In this post, we’ll break down: What ANVISA is and why it matters Common mistakes that delay or block approvals How to accelerate certification using the IOR model What global companies are doing differe

⚙️ Turning Complexity Into Margin Brazil is one of the most promising and challenging markets in the world. Taxes, logistics, and regulation can quickly erode profitability if not managed strategically. At Etechlog , we’ve turned this complexity into a competitive advantage. Our logistics and fiscal model, built under a specialized ICMS reduction regime , allows international brands to operate in Brazil with up to 14% lower tax burden , while maintaining full compliance and d

Left: A foreign executive bogged down in papers, stamps, and forms: “CNPJ, ICMS, ANVISA”. Right: The same executive with a laptop, smiling, holding a box with the seal “IOR Approved ✔ 💭 “We thought Brazil was just another market. We were wrong.” When a European hardware company decided to expand into Latin America, Brazil was the natural first step. But six months later, their first shipment was still stuck in port. Their CFO joked: “We have more Excel sheets than customers.